When customers download content from Shutterstock they are purchasing a royalty free license, they do not purchase ownership or exclusive rights to the content. The type of license used to download your content determines how the content can be used by the customer.
Standard and Enhanced License These two licenses are offered with our image packs and subscription plans. They are very similar, but for these main exceptions:
Standard License limits the number of copies that can be made of an image, there is no limit with an Enhanced License
Enhanced License allows images to be used for merchandise, Standard License does not